The investors have asked for a business plan, what should I do?

A photo of a toy doll of the superhero Dead Pool posing before his own smart phone on a selfie stick, throwing a peace sign with his free hand.
You might need to portray your startup in the best possible light but how much detail should a business plan include, and when does it become a work of speculative fiction? (Photo by Mulyadi on Unsplash)

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I’m Alan Jones, coach for accelerators, partner at M8 Ventures, angel investor. Earlier: founder, early Yahoo product manager, tech reporter.

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Alan Jones

Alan Jones

I’m Alan Jones, coach for accelerators, partner at M8 Ventures, angel investor. Earlier: founder, early Yahoo product manager, tech reporter.

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