It’s not your pitch deck, it’s how you’re pitching it
Early-stage startup founder? I wouldn’t worry too much about the content of your deck.
The decision to invest is much more about the quality of the individuals building the company than the quality of the deck.
Keep these four things in mind, to be the best quality version of yourself:
- Be yourself!
- Know your metrics;
- Make it clear that you really care about solving this customer’s problem in a better way; and
- Make it clear that nailing it will create a huge new market opportunity.
Then allow them to make up their own minds about whether you’re the right person to do it.
Investors will back an exceptional founder with a crappy deck over a crappy founder with an exceptional deck 100% of the time.
If you need help, it’s probably not with your deck, it’s probably with how you pitch it.
I bet you’ve spent weeks trying to make your deck better, and almost no time improving how you pitch it. (By “how you pitch it” I mean “what you say, and how you say it”.)
